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Knowing Your Market

by David Dodge
Jan 11, 2025
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Before you invest in any property, you need to know what your market needs.

Too many investors rush into deals without first understanding what’s going on in their target area. Which can lead to missed opportunities, bad buys, wasted time, or lossed money. 

One of the first things you wanna understand before investing in an area is, Is the population in that area growing or declining? A growing population means increased demand for housing. If it’s on the decline you might wanna find out why. You can still do deals in areas with a small or declining population, but you wanna be extra careful.

It’s also good to look at an area’s employment opportunities. Are there businesses moving in, or is it a ghost town with industries shutting down?

Is the area doing well financially? Is it a high-income area where renters and buyers expect top-tier amenities, or does affordability matter more than granite countertops? 

In some places, paint and basic updates is all you need. In others, you’ll need to go all out to attract tenants or buyers.

Crime definitely matters, too. Keep your eye on crime news and statistics and be mindful of how they’ll impact your property’s value and desirability for that area.

It’s important to know your market as well as you can so you can make smarter investments, easily attract better tenants or buyers, and maximize your potential returns.

Inside Real Estate Skool we’re offering you:

  • Market analysis strategies to identify the best opportunities in your area

  • How to tailor your properties to match buyer and renter expectations in your current market.

  • Coaching calls 3x a week where we can go over your personal deals, research your market together, and figure out the best approach for you based on what’s going on in the area you’re investing in.

  • Exclusive videos showing you what’s working now in real estate markets nationwide.

  • A team of investors who can teach you how to grow faster and offer joint venture opportunities.

The more you know about your market, the more dangerous you become as an investor! Don’t let knowledge hold you back from getting the life you want:

>>> Join Real Estate Skool <<<

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